The Innovator’s Method with Nathan Furr

Published on

Lean startup, design thinking, agile methodologies … There are many relatively new methods and tools out there to help organizations innovate in the age of uncertainty.

These tools help organizations manage this uncertainty through low-cost and rapid experiments that systematically lower failure rates and risks. But many managers and leaders struggle to apply these powerful tools within their organizations, as they often run counter to traditional managerial thinking and practice. This program will help you manage the process of innovation from beginning to end in order to create and refine ideas and then bring them to market. It will give you the mindset, tools and strategies you need to build innovation capabilities for creating new growth.

Find out how your leaders can be more effective in their approach!

Nathan FurrNathan Furr is Innovation and Strategy Professor at INSEAD in France , and is a recognized expert in the fields of innovation and technology strategy. Professor Furr earned his Ph.D. from Stanford University where he studied how innovators commercialize their ideas. His bestselling books include The Innovator’s MethodLeading Transformation and Innovation Capital. He has published broadly in Harvard Business Review, Sloan Management Review, Forbes, Inc. and academic journals. He is an Innosight Fellow, has been nominated for the Thinkers50 Innovation Award, and works with leading companies such as Google, Microsoft, Citi, ING, Philips, Solvay and others.