Customer Centricity

Discover Your Client’s Needs and Motivations

Course time 38 min
Discover Your Client's Needs and Motivations

Unless you really understand your client, your sales argument will likely miss the mark.

This course shows techniques for targeting and finding out the key information you need to know to make the sale.


Expected outcomes

Discover clients’ real needs

Harness key motivations

More highly targeted and successful sales pitches


This skill path was created by Philippe Korda


Available languages

  • English
  • Spanish
  • Brazilian Portuguese
  • Dutch
  • Turkish
  • French
  • German
  • Simplified Chinese
  • Italian